One of the largest newspaper publishers in Europe, Trinity Mirror, has reported a fall of nearly 20% in print ad revenues as it confirmed it is to close its new daily newspaper The New Day, which was launched at the end of February with an upbeat $8m ad campaign, “Seize the New Day”.
Today, as the news is shared about Wayin and EngageSciences joining forces, I wanted to share a little bit on how as a company we got to this point, and what the future now looks like for our customers, employees and partners.
To promote fan engagement after they have visited the Ripley’s Myrtle Beach attractions, Ripley’s have created a monthly selfie contest across multiple digital properties.
Take a look at how Huffington Post have created a simple multiple choice quiz, to capture rich data from their Facebook audience.
Travelex have enhanced their #SuperStories social hub, displaying actionable UGC for the nationwide launch of their Supercard and app launch this summer.
Discover how Hallmark Movies & Mysteries are enabling fans’ to figure out which on-screen character they are most like, using a digital quiz activation on their website.