Kiri

60 Seconds with…Kiri

engage-admin

careers, social

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It’s time again for you to meet one of our awesome team members and learn a little more about what they do. Up next we head down under to our Sydney office to have a chat with Kiri, one of our Customer Success Managers. Can you round-up in a few sentences who you are and what you do at EngageSciences?   My …

engage-admin60 Seconds with…Kiri
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Sharing Love Stories, #AirNZLove & #LumiaSelfies

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social, ugc, Uncategorized

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From Valentines Day themed campaigns, to squeezing friends all into one #LumiaSelfie, this week we’ve got plenty of live campaigns for you to look at. Also, if you haven’t already, check out our on-demand webinar to discover how brands can use authentic UGC to power their marketing campaigns, whilst ensuring they stay within the law. VIEW ON-DEMAND WEBINAR   The Gateway – …

engage-adminSharing Love Stories, #AirNZLove & #LumiaSelfies
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5 Ways To Increase Your Digital Media Portfolio And Revenue

Jack Oldham

news, thoughts, trends, ugc

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Digital transformation has had a dramatic impact on traditional media, entertainment and publishing models. Today, forward thinking media companies are focusing on how they can reinvent their digital channels and expand their media portfolios beyond traditional advertising formats to drive valuable traffic, boost revenue, increase subscriptions and protect renewals. After all, why compete with Google and Facebook, who between them …

Jack Oldham5 Ways To Increase Your Digital Media Portfolio And Revenue
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Latest Press: Marketers are increasingly facing UGC rights dilemmas – how to operate within the law

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news, social, thoughts

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It’s taken some time, but most brands have now come to the realization that user-generated content (UGC) is a fundamental driving force behind a successful web strategy. If brands want more visitors, increased sales, decreased bounce rates and higher conversion rates, then having credible, authentic and influential UGC on your site is key. This does however beg the question – …

engage-adminLatest Press: Marketers are increasingly facing UGC rights dilemmas – how to operate within the law
White Paper: The Rise of the Digital Consumer

Media & Publishing: The Rise of The Digital Consumer

Jack Oldham

news, thoughts, trends

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Hot off the press, here’s our latest white paper that serves-up our thoughts and research on the fundamental impact that today’s digital consumer is having on the media and publishing industry, and how progressive media companies are responding to this digital transformation and great consumer power shift. DOWNLOAD WHITE PAPER Digital impact on traditional models It’s no secret that traditional …

Jack OldhamMedia & Publishing: The Rise of The Digital Consumer
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Selfies, Sport and a Selection of Stories

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facebook, news, social, ugc

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From caption contests, to snapping up some great winter stories, there’s plenty of UGC to check out in this week’s selection of live campaigns. Also, if you haven’t already, check out our on-demand webinar to discover how brands can use authentic UGC to power their marketing campaigns, whilst ensuring they stay within the law. VIEW ON-DEMAND WEBINAR Vodafone UK – #WinterSaleSelfie VIEW CAMPAIGN January’s nearly …

engage-adminSelfies, Sport and a Selection of Stories
EngageSciences Release 5.1.1

Introducing EngageSciences Release 5.1.1

Jack Oldham

launch, news, trends

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The EngageSciences engineering team have been working hard again on creating the next release of our marketing engagement platform, which builds upon the recent launch of Release 5.1 Release 5.1.1 includes a number of new and exciting enhancements, including: Enhanced Rights Management for user generated content New user roles and responsibilities Enhanced Campaign customization Further improvements to Campaigns, Conversations, and …

Jack OldhamIntroducing EngageSciences Release 5.1.1
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Using UGC To #MakeItHappen

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social

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This week we’re talking resolutions, getting the VIP treatment, and creating the perfect winter warmer dish. So have a read and get inspired for 2015 with our selection of live campaigns that are driving some excellent results for our customers. Also, if you haven’t already, check out our on-demand webinar to discover how brands can use authentic UGC to power their marketing campaigns, whilst ensuring …

engage-adminUsing UGC To #MakeItHappen
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Getting 2015 Off To A Great Start…

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facebook, social

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This week we’re kicking off the year with a great selection of live campaigns that are driving some excellent results for our customers. So have a read and get inspired for 2015, and, if you haven’t already, make sure you sign up to our webinar where we’ll be discussing the benefits of UGC and rights management. You can sign up …

engage-adminGetting 2015 Off To A Great Start…
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Latest Press: It’s Time to Revolutionise Political Communications

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news, thoughts

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In his latest article in Newsline, Richard Jones discusses how politicians are now facing the same transformative effects of digital disruption as big brands. However, as much as change is drastically needed in politics, very little has actually happened to meet the demands of today’s mobile and socially connected electorate. In this new digital world, voters expect real-time engagement and …

engage-adminLatest Press: It’s Time to Revolutionise Political Communications
UGC Rights Management

Rights Management and User Generated Content Marketing

Jack Oldham

news, thoughts, trends

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The authenticity and credibility of user generated content featuring brands has proven to represent a huge opportunity for brand and marketers. Research suggests, 84% of millennials say user generated content has influenced what they buy, whilst featuring user-generated photos at the point of purchase boosts conversion by up to 7%. And, now that Instagram has become the second largest social …

Jack OldhamRights Management and User Generated Content Marketing
Release 5.1

Introducing EngageSciences Release 5.1

Jack Oldham

launch, news

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The EngageSciences engineering team have been working hard on creating the next release of our marketing engagement platform, hot on the heels of the recent launch of Release 5.0 Release 5.1 includes the following exciting new enhancements and capabilities: 1. Rights Management for user generated content 2. Two new themes for Activations and Social Hubs 3. Campaign Tagging 4. Further …

Jack OldhamIntroducing EngageSciences Release 5.1