In the competitive world of attracting customers on digital channels, should you be ‘pinning’ to improve your chances of winning? The folks at MDGadvertising have created an infographic explaining more about Pinterest, the hottest new social network of the moment. This is definitely one social trend that you should follow closely as it is proving to be [...]

Much is new at Nokia these days. The heightened focus on innovation has led to the brand doing some interesting work in using the voices of advocates to drive brand metrics and campaign conversions across many international markets. Marketers have understood for many years that using product reviews on websites helps drives conversions. Technologies like Bazaarvoice [...]